The Impact of Investment Motivation and Risk Perception on Students’ Interest in Investing In The Capital Market
DOI:
https://doi.org/10.53990/smart.v4i2.357Keywords:
investment motivation, risk perceptions, investment interest, capital marketAbstract
The purpose of this study is to find out and explain the impact of motivation and financial literacy on students' interest in investing in the capital market. The method used is descriptive with a quantitative approach. The data of this study is students of the University of Muhammadiyah Sukabumi with a population of 4000, so samples were taken using web.raosoft.com sample size with a confidence level of 90% and with an error rate of 10% so that a sample of 100 respondents was obtained. Meanwhile, the data collection method in this study uses a questionnaire through a google form in the form of statements from respondents. The results of the study show that motivation and risk perception have a positive and significant impact on students' interest in investing in the capital market, where the impact is 62.3%.